Every business needs a simple but professional logo on their web site to truly look professional and established.

We don't do elaborate corporate logos - we design inexpensive but effective graphic logos for web sites. However, the most effective corporate logos are the most simple as well.

There is a definite philosophy involved in logo creation. Here are some important factors:

— Logos should be elongate rectangles for web use.

A square logo (if small) will look like a tiny postage stamp or, if large enough
to be noticed will consume too much vertical "real estate".

— An effective logo is graphically very simple - simple is far more effective.

The less there is to remember, the more is remembered.

A logo is not meant to be a picture - it is an icon.

Simple graphics retain details when reduced in size.

—A logo should also be effective in black and white.

Plan for success - it might end up on a fax header or in a newspaper, etc.

—Use appropriate graphic symbolism where possible.

—A professional logo makes you look established.

Florida Coast Business Broker's new logo

Gas station style logo for gasstations.com

A spin-off on gasstations.com - Southern Asia theme in logo graphic. Click to enlarge - can you spot the symbolism in the graphic?.

Incorporated check mark into the K in check.

Logo for Clearwater Florida's Applied Technologies, or "AT", Group.

The simplest, yet still quite effective, logo uses only text - but done in an artful graphic manner.

Click for the color version of this logo..