PROBLEM: The
cost of paying an in-house online-media
department is spinning out of control, and government
regulations are making it even more difficult - especially
for small to mid size businesses.
SOLUTION: Outsource
as much as you can - and start with your web site.
Click on the "Facts About Outsourcing Your Online
Media" below for an enlightening look at how to
maintain a quality online presence for a fraction of
the cost others pay.
SEO
or Search Engine Optimization is
best (and most economically) done while your web
site is being built - not as an expensive retro-fit. In other words - SEO,
like many other features, are integrated into the process of construction. Compare
this to building a new home in the age of computerized air conditioning, heating
and lighting - without installing the wiring during construction. If the homeowner
later decides to utilize these new systems he would have to tear out all the
inner walls to install this wiring. The same with SEO.
SEO is
rapidly becoming a dirty word and this is due to countless fly-by-night
outfits guaranteeing a fast track to the top via tricks seen by Google, Yahoo
and others as search spam. Follow the link above to learn about our approach
to this.
"SEO" is the buzz
word - we call it "Search Engine Friendly". We utilize optimization
methods within the limits of acceptable standards. SEO tricks get you
delisted.